This Certificate will share models and research findings from around the world and compare these with participants’ own experiences to identify the models and skills that define excellence in management in today’s environment. Participants will be challenged on their current practices and helped to develop new skills and use tools that will enable them to return to their organizations with increased impact
The MSU/MDI Mini-MBA: Business Essentials program offers an overview of the key concepts, tools, and techniques that are required to succeed in todays challenging business environment. The program features focused learning experiences and case studies centered on vital subject areas. The Mini-MBA provides insights into business strategy and an understanding of how different organizational functions and management practices work together to provide a framework for achieving competitive advantage. By examining and discussing the case studies, participants will learn how organizational units interact to support corporate strategy and the different ways business can adapt to constant change. Group learning and networking opportunities enhance sharing of different points of view and ways of thinking
By attending this program, you will be able to:
- Understand how successful businesses are run from an all-round perspective: financial, strategic and marketing.
- Develop insights into how managers can effectively lead people and align teams to execute the strategy of their company.
- Enrich your job and your career by gaining tools and frameworks to think more strategically, thereby improving your decision-making both in your current and future job roles.
PART ONE : Looking at the Business Environment.
CH1: Business Basics
CH2: Economics and Banking
CH3: Ethics in Business
CH4: Business in a Global Economy
PART TWO: Starting and structuring a Business.
CH5: Small Businesses and the Entrepreneur
CH6: Forms of Business Ownership
PART THREE: Managing a Business and Employees.
CH7: Business Management and Organization
CH8: Motivation, Leadership, and Teamwork
CH9: Human Resource Management
CH10: Business Technology
CH11: Production and Operations Management
PART FOUR : Principles of Marketing.
CH12: Marketing and Consumer Behavior
CH13: Product Development and Pricing Strategies
CH14: Promotion and Distribution
PART FIVE: Principles of Finance.
CH15: Financing and Tracking Business Operations
CH16: Securities and Investments
Who Should Attend.
If you are a manager with a technical, scientific or specialist background, this is the perfect program for you.
The Mini MBA is the perfect program for managers with non-managerial backgrounds that want to boost their career and become a great “All-Round Manager”.
Typical participants are production engineers, R&D engineers, finance managers, sales executives, marketing specialists, logistics managers, etc. or managers & department heads who need to refresh and develop their business knowledge to support their future career
The Participant will receive international professional certificate issued by Management Development Institute – Missouri State University when the presence of 80% of the time the program and to participate in practical case studies and pass a qualification exam or the completion of the graduation project to obtain the certificate.
No Reviews found for this course.